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Month: August 2025

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Behavioural Finance for Advisors: Nudges That Actually Improve Investor Returns

For decades, investment advice has focused on asset allocation, risk profiling, and product selection. But here’s the uncomfortable truth — even the best investment strategy falls apart if clients don’t stick to it. That’s where behavioural finance comes in. It’s not about finding the perfect stock or fund; it’s about understanding why investors behave the […]

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Finance via Short-form Video & Influencers — How Digital Platforms Are Reshaping How Indians Make Financial Decisions

Introduction India’s financial landscape is going through a dramatic shift — and this time, it’s not being led by bankers in suits, but by creators with smartphones. Platforms like Instagram Reels, YouTube Shorts, and TikTok alternatives (like Moj, Josh, Chingari) are turning complex financial concepts into 60-second, snackable pieces of content. At the same time, […]

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Central Bank Digital Currencies (CBDC): India’s Digital Rupee (e₹) and the Future of Money

The global financial landscape is undergoing a revolutionary shift with the introduction of Central Bank Digital Currencies (CBDCs). These are digital versions of a country’s fiat currency, issued and regulated directly by the central bank. Unlike cryptocurrencies such as Bitcoin, CBDCs are state-backed, stable, and legal tender. India, one of the fastest-growing fintech markets in […]

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Digital Identity & Cybersecurity Upgrades in Fintech: Building Trust in a Zero-Trust World

In today’s digital-first economy, fintech is no longer a fringe disruptor—it is the core engine powering payments, lending, wealth management, and even regulatory compliance. But with this rapid growth comes an even bigger challenge: trust and security. Financial technology deals with the most sensitive resource in existence—money—and the personal data behind it. As fintech scales […]

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Scalable Fintech Models Taking Leadership: The Next Wave of Innovation in B2B, Lending, Open Finance, and Financial Infrastructure

The global fintech industry is at a turning point. What began as a consumer-driven revolution—digital wallets, UPI, neo-banks, and P2P lending apps—is now evolving into a deeper, more structural transformation. Today, scalable fintech models are taking the lead, particularly in B2B fintech, lending ecosystems, open finance frameworks, and financial infrastructure modernization. According to a report […]

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Sustainability Meets Fintech: The Rise of Green Fintech in a Conscious Investing Era

In the past decade, two powerful megatrends have reshaped global finance—sustainability and financial technology (fintech). Individually, both have disrupted traditional markets: sustainability by pushing investors to prioritize environmental, social, and governance (ESG) values, and fintech by digitalizing banking, payments, and investing. But now, these forces are converging into a powerful new ecosystem called green fintech. […]

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GenAI Accelerates Fintech Innovation: How Indian Fintechs are Reshaping Customer Service, Operations, and Lending

The Indian fintech industry is undergoing a transformative shift — and at the heart of this evolution lies Generative AI (GenAI). What was once considered a futuristic technology has rapidly become an indispensable tool for financial innovation. From hyper-personalized customer service to streamlined operations and smarter lending decisions, Indian fintechs are embracing GenAI at an […]

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AI Giants Driving Fintech M&A: Why Investment Banks Are Expanding AI-Focused Advisory Teams

Artificial Intelligence (AI) is no longer a futuristic buzzword — it has become the engine reshaping industries across the globe. Nowhere is this transformation more evident than in financial technology (fintech), where AI is driving innovation in payments, lending, wealth management, compliance, and customer experience. But beyond product innovation, AI is also shaping mergers and […]

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Global Fintech Funding Trends 2025: AI and Digital Assets Take Center Stage

The global fintech industry has always been a dynamic ecosystem, shifting rapidly in response to innovation, regulation, and investor sentiment. According to the latest KPMG report, fintech funding in the first half of 2025 has stabilized at approximately $44 billion, signaling a cautious yet optimistic rebound from the volatility of the past two years. This […]

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UPI System Enhancements for Security: NPCI’s New Measures Against Fraud

Unified Payments Interface (UPI) has transformed India’s financial ecosystem, making digital payments seamless, real-time, and accessible to everyone. From small tea stalls to large e-commerce platforms, UPI has become the lifeline of cashless transactions. However, with its massive adoption and skyrocketing transaction volumes, the threat of digital fraud has also intensified. Recognizing the risks, the […]

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